
Now in its 12th year, AskMen's Top 99 poll takes into account more than just sex appeal, asking readers to vote on the finalists' character, intelligence, talent, sense of humor, achievements in 2012, and potential for 2013. So it should be no surprise that Lawrence came in at No. 1, as men have clearly taken note of the charming, yet down-to-Earth head-turner. With two high-profile roles in 2012, including as "Hunger Games" heroine Katniss, it was almost impossible not to.

Still, Kim's drop was nothing compared to Nicki Minaj's freefall, who went from No. 5 to off the Top 99 entirely for 2013. Likewise, former standbys like Jennifer Lopez, Jessica Alba, Penelope Cruz, and Megan Fox were all notable omissions. And while the music world still loves Taylor Swift, AskMen readers have noticeably cooled on the 22-year-old pop star, who dropped off the list, making room for "Call Me Maybe" newcomer Carly Rae Jepsen (No. 75) instead.
The Free Top 99 Most Desirable Women of 2013 iPad Magazine
With over 40% of the women selected making their first appearance on the Top 99 however, fresh faces became part of a trend. A new generation of leading ladies joined Lawrence as women to watch for in 2013, including "Mad Men" actress Jessica Pare (No. 9), Emilia Clarke from "Game of Thrones" (No. 15), and "Girls" co-stars Allison Williams (No. 42) and Jemima Kirke (No. 51). Meanwhile, in the battle of the Bond girls, Naomie Harris (No. 19) had the clear edge over fellow "Skyfall" actress Berenice Marlohe (No. 99).


But it wasn't all first-timers, as a few familiar names continued to make a serious impression on men for yet another year. Esquire's reigning Sexiest Woman Alive Mila Kunis clearly connected with AskMen readers as well, reclaiming the No. 2 spot after falling to No. 13 last year. And Kate Upton became the only Top 99 finalist to make the Top 3 two years in a row, joining fellow Sports Illustrated model Jessica Gomes (No. 8) in the Top 10. Rihanna (No. 4) and Emma Stone (No. 5) rounded out the Top 5, while model and frequent fixture on the Top 99 Miranda Kerr (No. 6) joined Stewart, Gomes, Pare, and Australian hurdler Michelle Jenneke (No. 10) to make up this year's Top 10. Meanwhile, last year's No. 1 Sofia Vergara held strong at No. 12.
And so, while tabloid favorites like Kim Kardashian and Jennifer Lopez plummeted on this year's Top 99, strong, independent women such as First Lady Michelle Obama (No. 33), Yahoo! President and CEO Marissa Mayer (No. 59), and of course, the feisty yet humble Jennifer Lawrence have risen to take their place, signaling a clear shift that men are looking for much more than just a pretty face going forward in 2013.
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